Sarah Jessica Parker Born Lovely Eau de Parfum Spray

The lovely story feels as relevant now as ever and, like any good book, the developing twists, new faces and fresh surprises are the hook Born Lovely is a contemporary update to a classic, starting a new chapter that we’re all wonderfully excited to share, Sarah Jessica Parker says. Developed by perfumer Laurent Le Guernec and Sarah Jessica Parker herself, Born Lovely greets the senses with a graceful blend of white flowers along with citrus, berries, caramel and woods. Its modern aromatic choreography is a bright and beautifully bold composition the perfect olfactive interpretation of feminine composure and strength.

Modern femininity is captured in the colour juxtapositions of the classic flacon, designed exclusively by Sarah Jessica Parker. The new contemporary bottle features stylish soft greys drawn from Parisian and Scandinavian influence, along with a lovely pink grosgrain ribbon, paying homage to SJP’s love for ballet. With just one spritz, immerse yourself within the classic beauty and allure of Sarah Jessica Parker’s world; her craft; her vision.